Email is more than a message — it's a moment to build relationships, spark engagement, and extend your building's brand of hospitality. Consistent, targeted communication helps tenants feel informed, appreciated, and engaged, whether they're brand new to the building or your most active anchor tenant. This release focuses on making HqO's email tools easier to use so you can reach the right people with the right message, and we're spotlighting three high-impact strategies to help you boost tenant engagement and make your building feel more connected.

The monthly tenant newsletter

A well-timed newsletter is your building's heartbeat, pulsing out what's happening, what's available, and why tenants should care. From promoting wellness classes and monthly offers to highlighting open flex space, these updates turn everyday touchpoints into opportunities to engage, delight, and drive foot traffic where it counts.

You can now build and send custom emails using our intuitive email editor, and include deep links to in-app events, service bookings, or amenity bookings to drive seamless multi-channel engagement. Customize the "from" and "reply-to" address to match your building's brand, and schedule emails ahead of time to line up with your programming calendar. Turn your newsletter into a monthly habit that drives engagement and makes tenants feel part of the community.

The tenant welcome email

Set the tone for a great experience with a personalized welcome email for new tenant employees. Introduce amenities, perks, and key contacts, and show new arrivals where to go for help or how to download the app. It's one message that helps tenants feel supported from day one, while helping property teams onboard at scale and reduce first-week confusion or missed opportunities.

Welcome emails now support audience targeting by tenant company or user status, customizable templates and branding, embedded deep links to guides and resources, and one-click support-contact or service-request buttons. When communication is proactive, operations run smoother and tenant satisfaction grows.

Service and amenity alerts

Being in the know helps everyone plan their day. Whether it's elevator maintenance or a new amenity launch, proactive communication keeps tenants feeling informed, respected, and in control. These alerts show your team is a step ahead — thoughtful, professional, and tuned in to what tenants need.

You can target alerts by building, tenant, or a custom segment, link directly to app content or FAQs for more detail, and monitor open and click-through rates right in the platform, so your team can deliver timely updates with confidence.

Custom email builder

Marketing and property teams can now create branded, impactful emails and newsletters with a drag-and-drop custom email builder. The simple WYSIWYG interface lets you choose a layout and add images, call-to-action buttons, and attachments to bring your building's story to life. Whether you're welcoming new tenants or promoting this month's events, every message is easy to build and tailored to your property's voice — directing tenants to the information that matters.

Learn more