The health of a property isn't just measured in leases signed. It's measured in the everyday signals of tenant activity, satisfaction, and engagement, and until now those signals have lived in fragmented tools and systems. With HqO's new Intelligence Dashboard, you get a single source of truth for your building's full performance. It organizes everything into one clear funnel, Reach, Awareness, Utilization, Engagement, and Sentiment, so you can diagnose strengths, spot risks, and connect strategy directly to tenant expectations.

Reach: how many people can you impact

Reach is the total number of people connected to your building through the HqO platform, not just app registrants but everyone in your contact base across email, app, and web. A unified contact view gives you the full scope of your potential audience, with trend monitoring to track growth over time, a breakdown of availability by communication channel, portfolio-wide aggregation across all buildings and tenants, and period-over-period performance insights to watch growth momentum.

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Awareness: are they paying attention

Awareness tracks how many people are actually engaging with your emails, push notifications, and content, the pulse check on whether tenants are opening, reading, and responding to outreach. The dashboard reports a communication engagement rate, a multi-channel breakdown across email, push, and in-app content, trend visualization over time, and a performance delta flagging increases or decreases versus the previous period.

Utilization: who's actually using the space

Utilization shows whether people are actually showing up, based on access swipes into the building and visitor check-ins at the front desk. It captures access swipe tracking from your access control systems, visitor check-in monitoring, a combined total-building-interactions metric, a utilization trendline to spot drop-offs or spikes, and portfolio-level comparison to identify underperforming assets.

Engagement: are they using your services

Engagement goes deeper, measuring how tenants interact with your building's full ecosystem: booking rooms, attending events, submitting work orders, and using amenities. Admins can also add usage from offline workflows or external systems, making this the most comprehensive engagement measure available. It includes tracking across bookings, RSVPs, work orders, registrations, and feedback; resource booking analytics that surface top spaces and time-of-day trends (for example, identifying the most popular day); event and amenity metrics; tenant-level engagement highlighting the most active tenants by RSVP count; and trend visualization for proactive planning.

Sentiment: do they value the experience

Sentiment turns participation into perception, capturing how tenants feel through surveys, NPS, star ratings, and Leesman benchmarks, the top of the funnel that tells you not just what people are doing but how they perceive the value you deliver. Capabilities include survey distribution and response tracking, tenant participation rate at the individual or portfolio level, a sentiment trendline, the ability to launch NPS campaigns directly from the dashboard, and integrated Leesman benchmarking to compare sentiment across buildings, portfolios, and global standards.

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Don't look at any one stage in isolation. Ask how many people you can reach, how many are aware, how many are utilizing the property, how many are engaged, and how they feel, then use Portfolio Comparison to apply that same funnel across multiple assets. If one building excels at Awareness but lags in Utilization, you can learn from the leaders and replicate what's working.

Occupier Insights, powered by Leesman

Knowing what tenants truly want is the key to smarter real estate decisions, and Occupier Insights, powered by Leesman, turns survey data into clear insight about your Ideal Tenant Profile (ITP). You'll see which workplace factors matter most, where satisfaction is highest or lowest, and how to align amenities, programming, and communications for maximum impact. It benchmarks tenant sentiment against global data from over 1.4 million respondents across 9,500+ workplaces and 1,800+ surveys, surfaces the workplace activities and features that matter most to your ideal tenants, and connects workspace variety to outcomes like pride, productivity, and enjoyment to help teams reduce capital spend and boost retention.